Hi, I'm Samarth. A digital designer, & through the
synergy of typography, 3D,
and motion systems, I craft
new identities that address
design problems around me.

The mobile site is currently under construction, check
out the projects below
on your desktop!



Adidas

3 distinct strategic directions.

Adidas

3 distinct strategic directions.

Spirit World

Expanding the realm of the Spirit World.

Spirit World

Expanding the realm of the Spirit World.

Under CNSTRCTN

Reimagining the visual identity of NYC.

Under CNSTRCTN

Reimagining the visual identity of NYC.

Skechers

Making Skechers Gen-Z friendly.

Skechers

Making Skechers Gen-Z friendly.

Masti

Bringing Indian desserts to a global audience.

Masti

Bringing Indian desserts to a global audience.

Gentle Monster

Neo-noir campaign.

Gentle Monster

Neo-noir campaign.

© samarth.nyc

Tuesday, Apr 15, 2025

About

Resumé

Linkedin

Instagram

Recycle Bin

Hi, I'm Samarth. A digital designer, & through the

synergy of typography, 3D, and motion systems,

I craft new identities that address design

problems around me.

I'm currently a senior at Parsons School of Design.


† January 4, 2025

Creative Direction

Spirit World

Expanding the realm of the Spirit World.

Skechers

Making Skechers Gen-Z friendly.

Gentle Monster

Redefining luxury by defying convention.

Adidas

3 distinct strategic directions.

Conceptual Identities

Masti

Bringing Indian desserts to a global audience.

Under CNSTRCTN

Reimagining the visual identity of NYC.

© samarth.nyc

The snow of yesterday that fell like cherry blossoms is water once again

Tuesday, Apr 15, 2025