→ Strategist

→ Packaging & Food Designer

→ Brand Identity Designer

→ 3D Designer & Animator

• Summer 2025

• Duration: 2 Weeks

• Tools: Adobe CC, Figma, Blender

PROJECT SUMMARY

Existing Indian dessert brands rely heavily on ornate, traditional motifs, such as gold foiling, and cultural symbolism that doesn't translate universally.

OBJECTIVE

Transform Mithai, from a ceremonial dessert, into a globally relevant confectionary product, like chocolate, from South America, & mochi from Japan.

KEY WORDS

Warm, Traditional, Contemporary